The Fusion 44 Blog

Grow your trade business. Miss fewer jobs.

Practical guides, industry insights, and real stories from tradespeople across the UK.

Business Tips4 min read

Why Tradespeople Miss 40% of Their Calls — And How to Fix It

Most missed calls happen between 8am–10am and 5pm–7pm. Here's why, and what you can do to capture every lead before your competitors do.

March 2025Read more →
How-To Guide3 min read

How to Set Up Call Forwarding on EE, O2, Vodafone & Three

A step-by-step guide to forwarding your calls to Fusion 44 on every major UK network. Takes less than 2 minutes.

February 2025Read more →
Industry5 min read

AI Receptionist vs. Voicemail: Why 87% of Callers Hang Up Without Leaving a Message

Voicemail was invented in 1979. Your customers have moved on. Here's what the data says about call handling in the trades.

January 2025Read more →
Growth4 min read

How to Get More Google Reviews as a Tradesperson (Without Asking Awkwardly)

The easiest way to build your reputation is to automate the ask. Here's how Fusion 44 handles it after every call.

December 2024Read more →
Business Tips6 min read

The Real Cost of a Missed Call: £380 per Unanswered Job Request

We analysed 10,000 calls through our platform. The average job value for an unanswered enquiry? £380. Here's the maths.

November 2024Read more →
Case Study5 min read

How a Leeds Plumber Added £1,200/month by Never Missing a Call Again

Mark's story: from losing 3–4 jobs a week on the tools to capturing every lead automatically.

October 2024Read more →

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